Crystal Palace String Quartet

Published by cbrody on

The client

Crystal Palace String Quartet (CPQ) is a professional London-based string quartet for hire, providing live music for all kinds of events.

The brief

The client required a site that would contain sufficient information about the ensemble, including repertoire lists and sample videos and sound clips, to enable clients to make bookings online, or to enquire further about the services the Crystal Palace Quartet offers. An online marketing campaign was required, but within a very limited budget.

The solution

Photos were commissioned and a layout was agreed with the members of the quartet. The mobile-friendly site was created using Drupal 7 with a custom theme and all content was written, edited and optimised by

The site was submitted to the major search engines and to various online directories. Link building including paid and unpaid listings on sites such as Hitched and EntsWeb as well as a campaign with Google AdWords, have resulted in good traffic to the site from day one of its launch.

The site

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